Law of increasing returns is very
important to businesses due to the fact of “the more you sell, the more you
sell.” An example of this would be social networking sites such as Facebook and
Twitter. If one person is only using the site it doesn’t do much good for the
owner of the business or for the customer; but if more people happen to be
using the sites, the more beneficial it is for everyone involved.
Compact Disks are another example
of increasing returns. It takes a lot of money and resources to create and make
all of the information that goes on that one particular disk, but after that
one disk is created, virtually making copies of the other disks cost
practically nothing or very little compared to the original price of that fist
disk. What is important to remember is not to put too much time in money into
one product though if you cannot make it up through the sales. It is important
to know the competition’s product and know what the competition is selling
their product for.
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